BMW of Northwest Arkansas

The BMW ActiveHybrid 3 captured a lot of attention during its Detroit, MI debut. This is exactly the response BMW of Northwest Arkansas serving Bentonville, AR was expecting.  But, even as we get closer to the car's launch this coming fall, the hybridization of a model so many of us have come to know and love overshadows the car's many other technological advancements. One we'd like to devote some time to here…

Many automakers, luxury and not, brought their latest evolutions of electric vehicles with them to the Frankfurt Motor Show. BMW, however, gave attendees an unexpected and pleasant surprise when they unveiled a zero-emission, pure-EV scooter.

The sporty, European-looking electric scooter concept is officially coined the BMW Motottad Concept E.  Proving that "eco-friendly" is not in any way dependant on wheel count, BMW had performance in mind when they set out to design the new scooter…

BMW has opened many doorways to the future of car technology. Now, they're throwing open another. And, it isn't for any 'Green' technology such as stop-start, a regenerative brake system, electric pumps and power steering, or 8-speed ZF transmission. BMW, an efficiency pioneer, is already using all that.

Rather BMW is reportedly working on an all-new intelligent engine control system that uses the vehicle's navigation system to more efficiently regulate pertinent functions…

The BMW ActiveE is the German automaker's first-ever pure electric vehicle. An EV based on the 1 Series Coupe, it's powerful enough to accelerate from 0-60 mph in under nine seconds. For those of you who don't think BMW should sacrifice performance for environmental good will, look at the facts.

BMW ActiveE Fast Facts

-    BMW's first-ever pure-electric car.
-    Accelerates from 0-62 mph in under nine seconds.
-    Powered by specially designed lithium-ion…

BMW's Megacity EV was designed especially for the urban driver and is expected to go on sale sometime in 2013. Last summer, BMW teased the world with a sneak peek of the EV, which is BMW's first zero-emission all-electric regular series production vehicle.

For those of you who were skeptical that BMW wouldn't follow-through with taking this vehicle from concept to production, you'll be interested to know they've recently announced…

BMW has made it official. The luxury automaker will in fact be introducing a new sub-brand to effectively market a range of advanced standalone hybrid, range-extended, and plug-in electric models? or as BMW's head of marketing says, "innovative solutions to premium mobility."¹. And, the name you may have previously heard whisperings, BMW i, has been confirmed.

The new sub-brand will be supported by a company established by BMW called I Ventures. And, the…